Your data, in plain words.

Small Trials collects as little as possible. Most of what you write in our tools never leaves your device.

The short version

Your Loop Check answers and your trial notes stay in your browser. We never receive them.

If you sign up for emails, we receive your email address, the pattern you chose and where you found us.

If you fill in the optional day-4 check-in, we also receive your two scores, whether you ran the trial and, if you add it, one line about what happened.

If you buy a trial, our payment partner handles the payment. We receive your name, email address and order details.

We don't sell your data, we don't use advertising cookies and we don't use analytics tools.

1. Who is responsible

Small Trials is a brand of Thuja Training CommV, the data controller for this website and our emails.

Thuja Training CommV · Trichterweg 102, 3690 Zutendaal, Belgium · Company number BE 0794.574.609
Privacy questions: hello@smalltrials.com

2. What we collect, why, and on what basis

What	Data	Why	Legal basis (GDPR)
The Loop Check and the companion tool	Nothing. Your answers and notes are processed and saved only in your own browser.	So the tool works without an account.	Not applicable: we receive nothing.
Email sign-up	Email address, the pattern you chose (for example "people-pleasing"), the source link you came from, date of sign-up.	To send the free trial you asked for and related emails, and to learn which content brings people to the Loop Check.	Your consent (Art. 6(1)(a)). You can withdraw it at any time.
Day-4 check-in (optional)	Which trial, whether you ran it, your predicted and actual scores (0-10 or a count), an optional extra number, an optional one-line note, whether we may share it anonymously, and the date.	To show you your own gap, to see whether the free trials work, and, only if you tick the box, to share your result anonymously as a reader run.	Your consent (Art. 6(1)(a)). You can withdraw it at any time.
Email activity	Whether an email was opened and which links were clicked.	To see whether the emails are useful and to stop sending what isn't.	Legitimate interest (Art. 6(1)(f)). You can object at any time.
Your replies	Anything you choose to write back.	To answer you and improve the trials.	Your consent (Art. 6(1)(a)).
Purchases	Name, email address, country, product, price, order number, refund status. We never see your card details.	To deliver your trial, give support and handle refunds.	Performance of a contract (Art. 6(1)(b)) and legal obligations (Art. 6(1)(c)).
Website hosting	Technical data your browser sends, such as IP address, in server logs kept by our host.	To deliver the pages securely.	Legitimate interest (Art. 6(1)(f)).

Please don't send us health information by email or in the check-in. Small Trials is education, not therapy or diagnosis, and we don't need it to help you.

3. Who we share it with

We only use service providers who need the data to do their job. They process it on our instructions under a data processing agreement, except the payment partner, who acts as seller of record.

Kit (Kit.com, USA): email list and sending.
[Lemon Squeezy] (USA): checkout, payment, VAT and invoicing. As merchant of record it sells the product to you and is also responsible for the payment data it processes under its own privacy policy.
[Netlify] (USA): website hosting.
[Email provider]: our mailbox, for replies and support.

Some of these providers are based in the United States. Where data leaves the European Economic Area, it is protected by the EU-US Data Privacy Framework (for certified providers) or by the European Commission's standard contractual clauses.

We never sell or rent your data, and we don't use it for advertising.

4. How long we keep it

Email list: as long as you're subscribed. After you unsubscribe, we delete your details within 30 days. If you haven't opened any of our emails for 12 months, we remove you.
Replies: up to 2 years, then deleted.
Check-in answers: as long as you're subscribed, and deleted with the rest of your details when you unsubscribe. Reader runs we have shared contain no name or email and stay published unless you ask us to remove them.
Purchases: as long as needed for support and refunds, and for the period Belgian accounting and tax law requires for our records.
Server logs: as set by our host, usually a few weeks.
Your tool data: on your device until you clear it. Use "Start over" in the tool or clear your browser data.

5. Cookies and local storage

We don't use tracking or advertising cookies, and no analytics tools. The companion tool uses your browser's local storage to remember your notes on your device. That's needed for the tool to work, and we can't read it.

6. Your rights

You can ask us to:

see the data we hold about you, or get a copy you can take elsewhere
correct it or delete it
limit how we use it, or object to it
withdraw your consent at any time, without affecting what happened before

Unsubscribing takes one click, at the bottom of every email. For anything else, email hello@smalltrials.com. We reply within one month.

If you think we handle your data incorrectly, you can complain to the Belgian Data Protection Authority (Gegevensbeschermingsautoriteit), Drukpersstraat 35, 1000 Brussels, dataprotectionauthority.be, or to the authority in your own country. We'd appreciate the chance to fix it first.

7. Age

Small Trials is made for adults. Please don't sign up if you're under 18.

8. Changes

If we change how we use your data, we'll update this page and the date at the top. For important changes, we'll tell subscribers by email.